Image description


From October January 2014; I’d just left Gurgaon.

Image description
An overview of the publication design process. A3 sized poster format.

Process: Publication Design for Print is an overview of the print-publication-design process, condensed and appended with a tiny resources list mapped to the stages in the (publication-design-for-print) process. Please download a copy (PDF) from here, and let me know what needs to be improved and added and redacted and written over and edited for clarity, before I commit to print some copies.

This started life as a scribbled-on-an-A4-sheet diagram sent to a senior graphic designer a long-ish way northeast of the border seeking help with a print design project. The poster (if/when printed) measures A3 and is meant to be a two-colour screen printed affair (when printed, in PMS 805 C and black). It is somewhat self aware and the jokes are pointless and annoying as are expected. The rest is by no stretch of my rubbery imagination meant to be the final word on how things ought to be done. If you are a not-so-frequent designer of publications, this is a nice-to-have-by-the-softboard sheet of paper. If you aren’t, this may come in handy when you need to pretend to be one.

Up-hoot 1: Thanks to Miss. AB (product designer), I’ve fixed some stuff so the version up for download now is V1.2. Blame her for the updated post-title, some jokes being more elaborate, some diagrams finally making sense in context, etc. The image above remains that of the old version, since faking it all with a 3D render takes time, etc.

Image description
Image description
Image description

Cover artwork. Insight 19.1, September 2016. The insides talked about the (then) Pokemon Go craze, proposed fee hike (200%), Instant Messaging (I think), conversations on equality and LGBTQ affairs in the campus and Intellectual Property Rights. The format (tabloid) and the paper stock (newsprint-ish, uncoated) were what made me get into the design team and I stayed for the little meetings the team had over tea, people talking in tongues and the endless debates over the correct way to align paragraph text (left-ranged, of course).

Image description

Proposed, for 70 Years of Independent India.

Image description